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Corporate & Securities Law

: AntitrustProf Blog

Strategic Advertising for Entry Deterrence Purposes

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Posted by D. Daniel Sokol Paolo Coccorese (University of Salerno - Econ) explores Strategic Advertising for Entry Deterrence Purposes. ABSTRACT: This paper evaluates the possible effects of advertising on conditions of entry in a market with one incumbent and one...

Full post as published by AntitrustProf Blog on March 07, 2011 (boomark / email).

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