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Legal Marketing & PR

: Law Biz Blog

Law firm strategic planning & the Flying Wallendas

By Edward Poll, J.D., M.B.A., CMC

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Allison Shields asks a fascinating question, "What do the Flying Wallendas have to do with strategic planning?" This was in response to my blog post reflecting an earlier conversion among Allison, Aviva Cuyler and me.

And I agree wholeheartedly with Allison's conclusion:  "If your firm hasn't started the strategic planning process, now is as good a time as any to begin. Your strategic plan can begin by focusing on where your firm is now, what challenges it faces and what resources are available to meet those challenges and anticipate what might happen in the future and begin scripting a response so that you can act instead of panicking."

Full post as published by Law Biz Blog on October 17, 2008 (boomark / email).

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