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International Law

: Misleading Advertising Law

Fraud Expert Says Those Wanting to "Be Own Boss" Easily Scammed

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Nice interview by the important internet franchisor newspaper , Blue Mau Mau.  (Blue mau mau are small fish which swim together as a group to protect themselves against predators.)

"An expert says that buyers of small businesses who do so solely to have control of their career are easy marks.

Mr. Michael Webster, a practicing franchise attorney who fights real-life hucksters in court and has a Ph.D in decision theory, a study that helps explain how we make such bad choices, seems well situated to explain how we so easily can be defrauded."

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Full post as published by Misleading Advertising Law on December 16, 2008 (boomark / email).

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