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: TechnoLawyer Blog

The Rise of Hyper-Specialized Law Firms: Don't Be Afraid to Scratch a Niche

By Sara Skiff

Coming today to TechnoFeature: In today's troubled times, a "jack of all trades, master of none" approach to managing a law firm can result in lackluster financial performance or even failure. In this article, Brian Johnson, president of Minneapolis firm Halleland Lewis Nilan & Johnson, discusses the importance of what he calls hyper-specialization, and shares three principles required to dominate a niche. Espousing a "deep, not wide" philosophy, Brian challenges firms to distinguish themselves from the competition by drilling down to their core competencies as a way to not only stay afloat, but to flourish. How to Receive this Newsletter Published on Tuesdays, TechnoFeature is a weekly newsletter that contains in-depth articles written by leading legal technology and practice management experts...continue to full post

Full post as published by TechnoLawyer Blog on January 06, 2009 (boomark / email).

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