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International Law

: Misleading Advertising Law

Dubai gives new meaning to "Cooling out the Marks"

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Greg Newton, of the always reliable, Naked Shorts claims Dubai is a ponzi scheme.

"Speaking of rapidly unspooling Ponzi schemes, let's head, hotfoot, to Dubai, the crane-enveloped entrepôt and money-launderer to a world with rather less money than it thought."

What is his evidence?  The latest absurdity from Dubai, which can only reflect a complete absence of reasonable thought.

"Versace, the renowned fashion house, is to create the world's first refrigerated beach so that hotel guests can walk comfortably across the sand on scorching days.

The beach will be next to the the new Palazzo Versace hotel which is being built in Dubai where summer temperatures average 40C and can reach 50C.

The beach will have a network of pipes beneath the sand containing a coolant that will absorb heat from the surface.

The swimming pool will be refrigerated and there are also proposals to install giant blowers to waft a gentle breeze over the beach.

The scheme is likely to infuriate environmentalists. The revelation comes as more than 11,000 politicians, green campaigners and others are gathered in Poznan, Poland, for the latest talks on cutting greenhouse gas emissions.

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Full post as published by Misleading Advertising Law on January 12, 2009 (boomark / email).

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