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Politics

: PR Watch

Conservative Bloggers Link Rachael Ray Ad to Terror Symbolism

By Anne Landman

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Rachael Ray Dunkin Donuts ad featuring controversial scarfRachael Ray Dunkin Donuts ad featuring controversial scarfDunkin' Donuts pulled an online ad for frozen lattes featuring domestic maven Rachael Ray after receiving complaints from right-wing bloggers, including conservative FOX News commentator Michelle Malkin, that a black-and-white paisley scarf Ray wore in the ad too closely resembled a traditional Arab headdress called a kaffiyeh. Malkin wrote that the scarf resembled "a regular adornment of Muslim terrorists appearing in beheading and hostage-taking videos," and that "the apparel has been mainstreamed by both ignorant (and not-so-ignorant) fashion designers, celebrities and left-wing icons." Amahl Bishara, a lecturer in anthropology at the University of Chicago who specializes in media matters about the Middle East said, "Kaffiyehs are worn every day on the street by Palestinians and other people in the Middle East -- by people going to work, going to school, taking care of their families, and just trying to keep warm ... To reduce their meaning to support for terrorism has a tacit racist tone to it."

Full post as published by PR Watch on May 30, 2008 (boomark / email).

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