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Legal Marketing & PR

: Real Lawyers : Have Blogs

Want to break your law firm's ignorance on blogging? Be the best informed person in the room.

By Kevin OKeefe

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Reading Seth Godin's post 'Willfully ignorant vs. aggressively skeptical,' about challenging the status quo got me thinking about my preparation for an upcoming speaking engagement. I'm on a couple panels at the ILTA (International Legal Technology Association) Conference at the end of the month, one being on blogs. Asked by co-panelists employed by law firms what I wanted to address, I told them I wanted to challenge attendees to think bigger, to not be afraid to rock the boat at their law firms, and to share with attendees what they really needed to know about blogging to achieve success. I'm a believer that a little inspiration and education can go a long way. I was told that sounded more like a keynote speech and that the blog session needed to be focused on 'the realities' of law firms...continue to full post

Full post as published by Real Lawyers : Have Blogs on August 15, 2009 (boomark / email).

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