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Academic

: The Faculty Lounge

Cupcake Law

By Kevin Maillard

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RedVelvetCupcakes

For some students, law school can be a piece of cake.  For others, it is difficult.  And for some very, very specific others, graduating from law school is a cupcake.

Recent New York Law School graduate Lev Ekster, eschewed the legal world for the baking world by opening a food truck (web: cupcakestop.com ) in midtown Manhattan specializing in cupcakes.  As New York is already the self-proclaimed cupcake capital, Ekster capitalized on the current sweets wave by making his business mobile, to "Serve New Yorkers delicious cupcakes on THEIR terms."  

Food trucks are very popular in many cities, and offer great food at low prices.  Cupcake Stop, along with a other well-known trucks (BigGayIceCreamTruck and Schnitzel&Things) have been named finalists of the 2009 Vendy Awards.  The Vendys are "an intense cook-off between the best sidewalks chefs in New York City," so he can legally say that he has some of the best desserts in all of New York.

Full post as published by The Faculty Lounge on September 25, 2009 (boomark / email).

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