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Legal Marketing & PR
: Real Lawyers : Have BlogsHyperlocal law blogs offer lawyers big advantages
By Kevin
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Following online publishing, it's becoming more and more clear that hyperlocal is the way things are going. Rather than trying to reach a broad geographic region, success is achieved by publishing relevant information to consumers and businesses in a smaller clearly defined locale.
Wikipedia defines Hyperlocal content, often referred to as hyperlocal news, as being characterized by three major elements.
Refers to entities and events that are located within a well defined, community scale area. Intended primarily for consumption by residents of that area. Created by a resident of the location.
Hyperlocal means more than just publishing content for the locale. It means being part of the local community. It means engaging in other forms of social media being used by members of the locale...continue to full postFull post as published by Real Lawyers : Have Blogs on December 20, 2009 (boomark / email).
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