Litigation

Practice focus groups for personal injury attorneys

By Carter Wood

The American Association for Justice is sponsoring a four-day training session in Baltimore for plaintiffs' lawyers starting Thursday, a "Case Workshop Program." It looks like a fascinating agenda with a lot of work on focus groups, attendees even bringing their own cases to review.

Before the program, you will be asked to provide a case summary for faculty review, including specific case information such as the stage of the case, the plaintiff's and defendant's legal theories, and best arguments to prevail, and what you want to get out of the focus groups. You should plan to bring two key exhibits with you to the program for professional analysis and critique.

The Focus Group Members
We screen and recruit hundreds of members of the community from several different sources to make up your focus groups. We will provide as diverse a group as possible with respect to occupation, gender, ethnic origin, political affiliation, and age.

The agenda is here, and the brochure is here.

Full post as published by Point of Law on September 20, 2010 (boomark / email).