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Twitter success awaits savvy lawyers

By Kevin

That's the word from Neil Rose, editor of Legal Futures, who penned an excellent story in the UK's Guardian Tuesday on the value of Twitter to practicing lawyers. Rose leads off with professor and widely respected law firm consultant, Richard Susskind, who defends Twitter in a new introduction to his book, The End of Lawyers?, just out in paperback. Most lawyers that I speak to dismiss Twitter as yet another plaything for their children. Of what possible relevance, they inquire, could this possibly be for a senior legal practitioner?' I reply that I know quite a few general counsel and senior in-house lawyers who now use Twitter and regularly send out messages about what they are doing, what they are thinking, and where they are going; and if my clients were sending out regular updates on their news and views, I would want to be on the receiving end, even if the medium has a slightly silly name...continue to full post

Full post as published by Real Lawyers : Have Blogs on September 22, 2010 (boomark / email).