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December client webinar: "How to Find and Engage with Influencers in Your Area of Practice or Locale" - tomorrow at 12 p.m. EDT (9 a.m. PDT)

By Helen Pitlick

Many professionals blog to attract new clients, but clients shouldn't be your only audience. A primary purpose of a law blog is to engage the influencers in your field: reporters, publishers, bloggers, association leaders and conference coordinators. But how do you identify and engage the influencers? On Thursday, December 16 at 12 p.m. EST (9 a.m. PST), LexBlog CEO Kevin O'Keefe will be co-hosting a webinar along with our new Director of Client Services, Lyda Hawes, titled "How to Find and Engage with Influencers in Your Area of Practice or Locale." The webinar will discuss topics such as:     •    How to identify the influencers.     •    Making a list of the influencers in your target audience...continue to full post

Full post as published by Real Lawyers : Have Blogs on December 15, 2010 (boomark / email).