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: The BLT: The Blog of Legal Times

Dannon Agrees to Drop Claims of Activia?s ?Irregularity? Benefits

By Jeff Jeffrey

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Jamie Lee Curtis is going to have to change her selling point when advertising Activia yogurt. According to the terms of a settlement between Federal Trade Commission and Dannon Company Inc., Activia can no longer be advertised as helping to...

Full post as published by The BLT: The Blog of Legal Times on December 15, 2010 (boomark / email).

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