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Teradata To Acquire Aprimo Strategic Move Joins Leaders In Data Warehousing And Analytics And Integrated Marketing Management To Help Corporations Drive...

By TechAgreements

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"Combining these visionary companies positions Teradata as a leader in Integrated Marketing Management, Marketing Resource Management, and Multi-Channel Campaign Management, providing customers an end-to-end solution available in SaaS and on-premise environments," said Mike Koehler, president and chief executive officer of Teradata. "In addition, the combination will broaden our addressable...

Full post as published by TechAgreements on December 22, 2010 (boomark / email).

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