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Expert Witness Marketing

Commentary for expert consultants to the legal industry and the methods to find prospect attorneys, companies and insurers that need their expert consultant services. Current trends in billing habits, legislation, advertising and business development for doctors, engineers, CPAs, criminalists, professors, scientists, investigators, legal nurse consultants, etc. Discussion of the ins and outs of professionals working within the weird world of attorneys, courts and litigation.\r\n\r\n

Post Frequency: 8.7/day

Last Entry: June 18, 2013 at 22:04:00

Expert Witness Deposition Video

Posted on August 01, 2009
Being from Texas, we are familiar with Frontier Justice. We just don't often expect to see it in current times, much less in an expert witness deposition.Check out this excerpt of a deposition of an expert witness by the famous (infamous?) Houston attorney, Joe Jamail.

Mid-Year Review for Expert Witnesses

Posted on July 24, 2009
This is two-pronged post. First, a gentle reminder about staying on top of your marketing. Now is a good time to check your directory listings and advertising to make sure a) all your contact information is still current and listed correctly and b) that your description/key words accurately describe your practice...

Expert Witnesses and Retirement

Posted on July 06, 2009
Have you planned for retirement? Will you simply close up shop and end your practice? Are you considering selling your expert witness practice? Many experts have contemplated this issue. And it matters, even it seems years away, because your end goals could affect the practice management and marketing decisions you make today and in the years to come...

Help This Expert: Working with a Disability

Posted on June 29, 2009
I recently received a question from an expert about how to continue an expert witness practice when the expert has a disabling health condition. Here's the email I received:"A colleague of mine is a self-employed expert witness. He works out of a home office in a fairly rural town, and is occasionally called upon to travel to a client's offices or meet with attorneys...

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Sotomayor and Expert Witnesses

Posted on June 10, 2009
As one who majored in Government and Politics, I follow the Supreme Court rather closely. The change in make-up I see coming in the next four, eight, twelve years, starting with Sotomayor, fascinates me. Attorney Roger Ambrogi's article on Sonia Sotomayor's Top 5 Rulings on Experts provides a look into how her trial court experience affected her appellate opinions and maybe what we can expect if she is confirmed to the Supreme Court.

Going On Vacation?

Posted on May 30, 2009
Vacation season is here. Many of you will be notify callers of your absence through your voice mail message. Jim Calloway's recent post about the message you compose offers sound advice that applies to your "out-of-office" automatic email response as well...

Tracking (and Billing) Time

Posted on May 14, 2009
I've been reading numerous articles and posts lately about how much billable time is not billed. Expert consultants that bill by the hour (which should be most, since billing based on outcome is unethical!) are definitely at risk. In our fast-paced world of constant email, phone calls and other interruptions, it is easy to neglect writing down that fifteen minutes working on X before the next interruption...

Recommending Other Expert Witnesses

Posted on April 22, 2009
We've had an on-going discussion with our newsletter readers about getting payment from insurance companies. Within that discussion, I received the following email with an interesting story pertinent to marketing an expert witness practice:I provide expert witness services in the insurance and reinsurance industries both in court and in arbitrations...

Keep Your Practice Busy

Posted on March 26, 2009
If your expert witness practice is suffering in this economy, asking yourself a few questions might spark some new ideas to get more business:Is there an industry going through a lot of litigation right now that you could target?Is there an additional service you could provide, such as helping attorneys when conducting depositions of other experts (what questions to ask, etc...

Thoughtleading for Expert Witnesses

Posted on January 31, 2009
"Become the Go-To Authority" caught my eye, so I placed the book on my Amazon list and finally got around to reading it a few months later. Ken Lizotte's book, The Expert's Edge, is about how to become a "thoughtleader" and authority in your field. Although not all of it is applicable to expert witnesses because of the unique nature of the legal field (not being an advocate, possible contradictions in opinions, etc...

Your Expert Witness Practice & The Unexpected

Posted on January 27, 2009
What happens after the unexpected? I know I harp on preparing for disaster, the future, and the unexpected, but I was recently reminded of another factor in the equation.The wife of an expert witness who died unexpectedly contacted me last week. She was trying to close his practice in the most responsible way possible - contacting clients, trying to refer them to other experts, returning files to attorneys, etc...

Expert Witness Practice a Little Quiet?

Posted on January 21, 2009
If your practice is less busy than you would like right now, make use of the extra time by spiffing up your database of contacts. Enter those business cards you collected at your last association meeting. Scroll through and see if a referral source deserves a thank you...

Marketing Resolutions

Posted on January 06, 2009
Have you made any marketing resolutions for the New Year? This post from Lyne Noella might spark some ideas for your own practice. She listed her Top 5 New Year's Resolutions, all applicable to expert witness/professional services marketing.(Hat tip to Michelle Golden for the heads ups on this post)

Expert Witness Resource Round-Up

Posted on December 03, 2008
A few resources to investigate and read while waiting in the airport or escaping from the in-laws over the holidays:br /br /One of our newsletter readers alerted me to a document from the Federal Judicial Center, "a href="http://www.fjc.gov/public/pdf...

Are You Visible On the Internet?

Posted on November 28, 2008
One of the services we provide our expert witness clients is search engine optimization. But if you are working on your website yourself and want some pointers, Google just released its SEO Starters Guide with some surprisingly good explanations about how Google ranks websites and steps you can do to improve your website's visibility.

Lawyer Involvement in Your Expert Report

Posted on November 03, 2008
How much input should your attorney-client have in crafting your expert report? Where is the boundary? Attorney Robert Ambrogi addresses this in a recent newsletter published by IMS Expert Services, "Expert Reports: Should Lawyers Keep Hands Off?" Be sure and read the comments section as well...

Perils of the Internet for Expert Witnesses

Posted on October 08, 2008
In the October issue of Florida Trend, the business magazine for our fair state, I read a comment from consultant Amy Singer regarding online research about jurors. Singer states, "We ask them ...whether they have a website....a blog...a MySpace page...

Expert Witness Websites - Contact Info?

Posted on September 29, 2008
I hate to bring this up again, but --- please include contact information on your website! I had a friend contact me recently for help in finding an expert witness in a particular area of expertise. I found four and went to their websites. Two (TWO of the four!) had NO contact information whatsoever...

Expert Witness Expenses

Posted on July 10, 2008
If you frequently travel by car for business purposes, you may want to note that on July 1, 2008 the IRS raised the standard mileage rate used to calculate the deductible costs of driving a vehicle from 50.5 cents to 58.5 cents. They normally only adjust the rate once, at the beginning of the year, but the rising cost of gas made a sixth month change seem more reasonable and fair...

Contracts, Retainers - Getting Paid by Attorneys

Posted on June 05, 2008
We have had many discussions with our newsletter readers about 'getting paid' by their attorney clients. Rosalie addressed this most recently in "Expert Question on Being Retained". One issue she addresses is the signatures on the expert's engagement agreement...

What Would You Ask an Attorney?

Posted on June 05, 2008
If you could speak frankly with your attorney clients or prospects, what would you ask them? In the next few weeks I will be interviewing several attorneys about their thoughts, experiences, advice, etc., regarding expert witnesses and consultants. What would you ask? Please leave me your suggestions in the comments (you can post anonymously).

U.S. Court System Not So Bad

Posted on May 27, 2008
The United States legal system has its flaws, but compared to alternatives, we are doing pretty good. You, as expert witnesses, take your share of criticism - being accused of being hired guns, having your credentials and motives questioned, being lumped in with the few bad apples out there, etc...

It's Not Too Late...

Posted on May 23, 2008
The 17th Annual National Expert Witness Conference is coming up - June 19-20 in Hyannis, Cape Cod, Massachusetts. Presenters include judges, attorneys and experts. Here's one expert's feedback from last year's event: "I went last year and it was great...

Marketing Professional Services Can Be Risky

Posted on May 23, 2008
Marketing an expert witness practice carries its own unique risks, but marketing any professional service takes some courage. How do you know it will work? What if it not only fails, but alienates potential clients? Not to mention that you've probably put a hefty chunk of change into the effort...

Expert Witness Resource Round-Up

Posted on May 15, 2008
A brief selection of recent articles and resources:Should experts collaborate or compete? This is the question addressed by attorney Robert Ambrogi in "Expert Secrecy: An Ethics Dilemna?" This article has generated several comments from readers.The second part of Allan Griff's article "Why Do They Call Us Witnesses" (I mentioned the first part in an earlier post) has been published at the IMS website...

Designation With/Without Permission

Posted on May 05, 2008
In light of our recent discussion on being designated as an expert without being contacted/retained by counsel, this decision by state Superior Court Judge Raymond Batten is quite interesting. He was asked to disqualify an expert witness for the prosecution because the defense team had contacted him first...

Perfect Time for a "Howdy" Card

Posted on May 05, 2008
With the U.S. Postal rates set to increase again on May 12th, now is the perfect time to send a "howdy card" to your contact list and save some money in the process. (You might also stock up on "Forever" stamps, which are good for first-class mail forever, no matter what rate increases occur in the future...

Different Fees for Different Clients?

Posted on April 28, 2008
An expert witness recently emailed me this question: "Does it affect an expert's credibility to use different fee schedules with different clients?"My immediate response was that all information is discoverable these days - anything you make public on the Internet, print and mail out (even to individuals), say, do, etc...

This N That

Posted on April 18, 2008
Here's a collection of some articles and resources I think you might find helpful:"There is both an art and science to writing an expert report..." In the Fall 2007 issue of The Legal Write, Micheal J. Molder, JD, CPA, CFE and David H. Glusman, CPA, DABFA, CFS, Cr...

Directory Listing Tip for Expert Witnesses

Posted on April 15, 2008
Rosalie offers this tip to experts about advertising or listing in directories:In most directories, both print and Internet, you have a limited number of indexes to select. One of the services we perform for our consulting clients is to edit and rewrite if necessary their directory listings, check their index selections for greatest effectiveness, and expand their keyword list when that feature is available...

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