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Trade secrets - not so secret!

By Alicia DeLeon Torres I'm on the Los Angeles to San Diego Amtrak afternoon commuter train. The guy across from me is looking at his laptop screen. As he scrolls through his documents, I easily see the pretty graphics, staff assignments and other information I'm sure that I - and others on the train - are not meant to see. If you think I'm spying, I'm not. I'm annoyed! He shares with an employee (and about 6 rows of passengers - that's 24 people) that the: ? product portfolio isn't finished (starting with they don't how many units to buy), ? launch date may get push backed (someone has been 'slacking' and now the team isn't ready), ? marketing strategy is 'wide open' (they're thinking twitter and social marketing sites), and ? team should target certain print media ('listed which ones should be approached). He takes a swig of free wine, then goes right into the next subject. To continue reading this interesting article from San Diego News Network, click here.

Full post as published by The Trade Secrets Vault on August 19, 2009 (boomark / email).