Legal Research

"Social Media: Risks & Rewards"

Podcast description from the site: "On this edition of Law Technology Now, host Monica Bay chats with Mark Bisard, Vice President & Senior Counsel for the General Counsel's Office at American Express, to discuss how corporations can effectively use social media to protect and promote their activities. Mark and Monica look at the importance of social media and how Mark's company created a Twitter team, @AskAmex, that addresses consumer complaints, questions, and accolades.

Podcast: Play in new window | Download (Duration: 23:59 -- 18.7MB)

Related Podcasts

• October 7, 2009 -- Bulls and Bears: Lawyers Using Social Media
• March 3, 2010 -- Social Media Common Sense
• August 24, 2009 -- Online Reputation Management
• September 3, 2008 -- Social Networking: Not Just for Teens
• April 7, 2010 -- Rethink Open Source & Green Legal Matters"

Active links and podcast are available at the source site listed below.

Source: Legal Talk Network, 29 April 2010. © 2010 · Legal Talk Network. Reproduced with permission of Scott R. Hess.

Full post as published by Stark County Law Library Blawg on April 30, 2010 (boomark / email).