Legal Marketing & PR

Minneapolis Law Firm Shares Its "Secret" Connections

Posted on December 24, 2008
From acupuncturists and artists to underground shopping and website development, the attorneys of Parsinen Kaplan Rosberg and Gotlieb (PKR+G) in Minneapolis reveal their intimate personal and professional resources by way of their client communication for the holidays, PKR+G's Little Black Book...

16th Annual Marketing Partner Forum Coming Up Jan. 28-30

Posted on December 23, 2008
pThe conference I never miss is coming up next month in Dana Point, CA: the a href="http://westlegalworks.com/conferences/mpf/2009/index.htm"Marketing Partner Forum/a.nbsp; This year's theme is quot;Lighting the Way: Strategies for Influencing Change...

16th Annual Marketing Partner Forum Coming Up Jan. 28-30

Posted on December 23, 2008
The conference I never miss is coming up next month in Dana Point, CA: the Marketing Partner Forum.  This year's theme is "Lighting the Way: Strategies for Influencing Change."  A detailed agenda is online and includes these highlights: WEDNESDAY January 28, 2009 Building and Managing Your “Platinum Accounts” with Panelists Silvia Coulter and Doug Hoover of Hildebrandt International,  and Alvidas Jasin, Director of Business Development, Thompson Hine...

Sonnenschein Loses its CMO

Posted on December 22, 2008
pLate-breaking newsflash: Sonnenschein, Nath amp; Rosenthal announced late Sunday that strong100 lawyers, including 40 partners, from Thacher Proffitt amp; Wood will be joining the firm's New York office/strong, effective January 1. The hires increase Sonnenschein's total headcount to about 800 lawyers, nearly doubling the size of its New York office...

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Sonnenschein Loses its CMO

Posted on December 22, 2008
Late-breaking newsflash: Sonnenschein, Nath & Rosenthal announced late Sunday that 100 lawyers, including 40 partners, from Thacher Proffitt & Wood will be joining the firm's New York office, effective January 1. The hires increase Sonnenschein's total headcount to about 800 lawyers, nearly doubling the size of its New York office...

Latest Issue of ORIGINATE! Newsletter Now Available

Posted on December 18, 2008
p table cellspacing="0" cellpadding="0" border="0" tbody tr td valign="top" table cellspacing="0" cellpadding="0" border="0" tbody tr td valign="top"embfont color="#0000ff"NEW! /font/b/emDownload a PDF of the Complete Newsletter/td /tr tr /tr tr td valign="top" pfont color="#0000ff"Subcribers can now receive each month's issue as a PDF document...

Latest Issue of ORIGINATE! Newsletter Now Available

Posted on December 18, 2008
NEW! Download a PDF of the Complete Newsletter Subcribers can now receive each month's issue as a PDF document...

Boston Law Firm's Thanksgiving Card Does Abe Lincoln Proud

Posted on December 18, 2008
Audra Callanan has done it again. Following in her tradition of creating Mad magazine holiday cards and prescription-style candy pills to comprehend a Boston accent, she convinced her firm to send out wicked funny Thanksgiving cards featuring Abraham Lincoln holding a chunk of pumpkin pie on a gigantic fork...

NJ Supreme Court Allows Advertising in Super Lawyers and Best Lawyers

Posted on December 17, 2008
pThe New Jersey Supreme Courtnbsp;ruled today that strongit is ethical for lawyers to advertise in Super Lawyers and Best Lawyers /stronglistings -- striking a blow for lawyer's freedom of speech./p pVisit stronga href="http://tinyurl.com/5xpufk"http://tinyurl...

Last Day to Register for Webinar: What General Counsels Want from Their Lawyers

Posted on December 17, 2008
pfont color="#ff0000"strongLast day to register! Don't miss out!/strong/font/p pfont size="2"WEBINAR DATE: strongDecember 18, 2008/strong /font/p ul li10 AM to 11 AM Pacific Time/li li11 AM to Noon Mountain Time/li liNoon to 1 PM Central Time/li li1 PM to 2 PM Eastern Time/li /ul pstrongLOCATION:/strong on the web, on your computer br / strongREGISTER:/strong a href="http://www...

NJ Supreme Court Allows Advertising in Super Lawyers and Best Lawyers

Posted on December 17, 2008
The New Jersey Supreme Court ruled today that it is ethical for lawyers to advertise in Super Lawyers and Best Lawyers listings -- striking a blow for lawyer's freedom of speech. Visit http://tinyurl.com/5xpufk to read the 22-page ruling. The ruling vacates the notoritious Opinon 39 of the committee on Attorney Advertising, which ruled in ruled in July 2006 that advertising by lawyers with designation “Super Lawyers” or “Best Lawyers” is prohibited as a form of unethical comparative advertising that is also likely to create an unjustified expectation about the results the lawyer can achieve...

Last Day to Register for Webinar: What General Counsels Want from Their Lawyers

Posted on December 17, 2008
Last day to register! Don't miss out! WEBINAR DATE: December 18, 2008 10 AM to 11 AM Pacific Time 11 AM to Noon Mountain Time Noon to 1 PM Central Time 1 PM to 2 PM Eastern Time LOCATION: on the web, on your computer REGISTER: http://www...

Survey Finds Only 25% of B-to-B Marketers Plan to Cut Budget in 2009

Posted on December 16, 2008
Despite the recession, nearly one-third of business-to-business ("b-to-b") marketers plan to increase their marketing budgets next year, according to BtoB's "2009 Marketing Priorities and Plans" survey. The recent survey found that 31...

Federal Reserve: Recession to be over in Mid-2009

Posted on December 16, 2008
Look for this line in your Wednesday morning newspaper:  After two quarters of very weak growth, the economy should start a slow recovery after mid-year, according to a Federal Reserve official. "I've got to admit it's getting better, It's a little better all the time" -- John, Paul, Ringo & George.

Janet Raasch's Constant Content Blog Launches

Posted on December 16, 2008
What hunter can see in the dark, makes no sound when it moves and can listen better than a sonar station?  An owl, which is the anchor graphic for writer Janet Ellen Raasch's new blog, Constant Content  The capabilities of the owl translated directly into good business development skills: Foresee client needs...

Boston Law Firm's Thanksgiving Card Does Abe Lincoln Proud

Posted on December 13, 2008
Audra Callanan has done it again. Following in her tradition of creating Mad magazine holiday cards and prescription-style candy pills to comprehend a Boston accent, she convinced her firm to send out wicked funny Thanksgiving cards featuring Abraham Lincoln holding a chunk of pumpkin pie on a gigantic fork...

On the Bright Side of the Road

Posted on December 13, 2008
"Won't you help me sing my song, from the dark end of the street, to the bright side of the road" -- Lyrics by Van Morrison. Maybe it's the holidays, or maybe it's a coincidence, but I've noticed several positive things in life: The death rate for cancer dropped for the first time ever, according to the American Cancer Society...

One week left to register: What General Counsels Want from Their Lawyers

Posted on December 12, 2008
WEBINAR DATE: December 18, 2008 10 AM to 11 AM Pacific Time 11 AM to Noon Mountain Time Noon to 1 PM Central Time 1 PM to 2 PM Eastern Time LOCATION: on the web, on your computer WEBSITE: http://www.sagelawmarketing.com/webseminar41...

CMO Moves at Large Law Firms

Posted on December 11, 2008
Arrivals and departures of CMOs at large law firms are making the news lately. Karen Braun, the longtime CMO of Kirkland & Ellis, will join New York's Sullivan & Cromwell in New York as CMO. Bob Gero has left Milbank Tweed to start a consulting practice in Philadelphia area...

CMO from Non-Legal Background Didn't Work Out

Posted on December 10, 2008
I was stunned when I heard the news: the CMO of a global law firm with 1,000+ lawyers was let go after only four months.  I made calls to verify the news, and it turned out CMO's fatal flaw was that he had never worked in the legal profession before...

Recession-Proof Marketing in 4 Steps

Posted on December 09, 2008
In tough economic times, marketing is often one of the first items to be slashed. That's a mistake, as I've maintained consistently. The time to be marketing is in a severe economic downturn. But regrettably, a lot of law firms will dump jet fuel while their firm is going into a tailspin...

State of AmLaw 200 Blogosphere

Posted on December 08, 2008
LexBlog's 3rd report on the State of AmLaw 200 Blogosphere highlights of significant growth in blogging the 8 months since the last report: Over 35% of AmLaw 200 law firms have blogs. 12% of AmLaw 200 law firms have more than one blog. 32% growth in last 8 months in the number of AmLaw 200 law firms publishing blogs...

Light at the End of the Tunnel for Residential Real Estate

Posted on December 05, 2008
Suddenly things are looking up for the 50,000+ lawyers who have a residential real estate practice. There is a light at the end of the tunnel. 1. Mortgage rates dropped below 6% last week, a significant market threshold. For a 30-year fixed-rate mortgage, rates can be found as low as 5%, according to Mortgage News Daily...

Lawyers Can Find Referrals on ABA Online Social Network

Posted on December 05, 2008
News Alert: the ABA has launched an online social networking site – Legally Minded – at LegallyMinded.com       Benefits include: It offers ways for lawyers to generate referrals by making connections online. One twist is that it has a “people map” that displays other members who have similar interests, or are looking for what a lawyer has to offer...

Vote for This Blog

Posted on December 04, 2008
The ABA Journal just notified me that this blog has been selected as one of the 100 best websites primarily written by lawyers, for lawyers. This blog is one of the 15 in the Practice / Career Management category.     Now readers are being asked to vote on their favorites in each of the Blawg 100’s 10 categories...

Optimism in the Face of the Recession

Posted on December 03, 2008
I  got this on Monday:  -----Original Message----- From: CNN Breaking News -- The U.S. entered a recession in December 2007, according to the National Bureau of Economic Research. -------------------------- Leave it to the government to tell us something we've known for a year...

Last Day to Register for Webinar: Business Development in a Severe Downturn

Posted on December 02, 2008
For law firms planning to be in business in 2009, don't miss this Webinar: Business Development in a Severe Downturn -- How CMOs Can Train Partners to be Rainmakers. PRESENTED BY: Incisive Media SPEAKER(S): Iris Jones, Chadbourne & Parke;  Larry Bodine, Esq...

Last Days to Register for Webinar: Business Development in a Severe Downturn

Posted on November 28, 2008
For law firms planning to be in business in 2009, don't miss this Webinar: Business Development in a Severe Downturn -- How CMOs Can Train Partners to be Rainmakers. PRESENTED BY: Incisive Media SPEAKER(S): Iris Jones, Chadbourne & Parke;  Larry Bodine, Esq...

Early Warning Signs of Law Firm Failure

Posted on November 27, 2008
Failed law firms, like Thelen and Heller Erhman, have three things in common: Below average financial performance – often including excessive financial leverage, significant deferred obligations, low productivity, and poor realization; Internal dynamics – primarily involving leadership issues, partners with incompatible goals, differences over compensation philosophy, and lack of succession planning; and External dynamics – primarily involving competitive pressures related to the firm’s historical client base, access to new clients and desirable work, and inability to recruit key talent...

OBABL: Life as a Minority Lawyer

Posted on November 26, 2008
Yolanda Young has launched the blog www.onbeingablacklawyer.com. You might remember her as the former Covington & Burling staff attorney who chronicled her experience as a minority attorney there in The Huffington Post piece, “Law Firm Segregation Reminiscent of Jim Crow...

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